Uncovering Hidden Gems: A Study on Unconventional Attractions in Singapore

<p dir="ltr">Alongside the shift toward unique and authentic tourist experiences, the interest in lesser-known attractions has grown correspondingly. This study set out to explore the appeal of unconventional tourist spots in Singapore. Through a series of interviews and content analysis, the research has identified the profiles and motivations of tourists who are drawn to such alternative sites. The findings have also provided suggestions on how to enhance the visibility and appeal of unconventional attractions. </p>